Ariana Grande's New ‘Ari’ Fragrance Now Has Its Own ‘Focus’-Themed Video
Ariana Grande is many things -- purveyor of many buns, blue-wig sporter, cat ear enthusiast -- but before September, she could never boast one key quality scores of other pop artists have: fragrance inspiration.
But Ari's plans for scent domination are off to a great start now that her fragrance -- called "Ari," of course -- has launched. And because "Ari" is Ari's debut fragrance, it's cause for some extra celebration, which is why the singer rolled out a brand-new video, called a "short film" in the description, on Sunday (Nov. 15).
The throwback-inspired clip is soundtracked by Ari's new single "Focus," which she dropped at the end of October, and it makes total sense. This is her first go-round in the scent realm, so it's a big deal. Even the driver can't help but focus on her (and eventually sing along during the Jamie Foxx parts).
The vid is also notable for its other star -- Ari's Beagle-Chihuahua mix pup, Toulouse -- getting a fair share of the spotlight as well. He even gets his own credit in the clip's opening, which is pretty snazzy.
Ariana's third album, Moonlight, is due out in 2016.