If you've been following Drake's lifestyle brand October's Very Own pretty closely (like us), you've probably already peeped his pop-up shop and collabs with Canada Goose and the Toronto Raptors. But all those one-offs just made us want for more, TBH, so we were stoked to find out that his full spring 2015 lookbook just dropped.
Drake's super '90s shoot features light blue, gray and beige velour sweatsuits paired with matching tees—all complete with the infamous OVO gold owl. The collection gives us serious normcore vibes thanks to the minimal accessorizing and pale color palette. Interesting to note considering Google's Spring 2015 fashion trends report claims that "normcore" is on the decline—but maybe it's just searches for that word dropping off since everyone already knows it.
The pieces will hit their Toronto flagship store May 2 and will be available to purchase online starting May 9. In the meantime, peep the full lookbook below, and psst, Kanye, these might be a good addition to your sweatshirt collection.
We'll skip the Fifty Shades of Grey reference for now (oops, too late), but we will say this: Head-to-toe monochrome never looked so smooth.
Whoa, this model took the Drake dedication to the next level with an owl tattoo and an entire OVO ensemble.
Sweatsuits can also be preppy with this styling trick: tying the sleeves around the neck.
We love a tee with rolled up sleeves.
This totally beige look is very Boyz II Men.
All-over powder blue? Yes, please.
Endless possibilities with all that pale velour goodness.
Normcore to the MAX, people.
A close-up of that gold OVO owl logo.
Getting that 'fit right.