There's no question Lionsgate has been doing a pretty bang-up job promoting "The Hunger Games" — one look at the mounds of internet hype surrounding the March 23 adaptation of the popular Suzanne Collins novel is enough to know that — but it's safe to say that none of their previous efforts hit the bulls-eye quite as squarely as the newest poster does.

Pun most definitely intended.

The final poster for "The Hunger Games" has arrived and it features Jennifer Lawrence as heroine Katniss Everdeen, staring down the shaft of a arrow aimed straight at your heart. The poster also boasts the tagline "The World Will Be Watching," which we have to say is a pretty fair bet at this point.