Just when you think animated GIFs are an antiquated relic of Internet circa-1990s, someone comes up with a new and inventive idea that rejuvenates the medium.

The artist known only as Mr. Whaite decided to try his hand at creating the following neon movie ads, combining a love of film with 1960s pop art. It's hard to pick out a favorite among the lot, but we're partial to "Psycho," if only to see Norman Bates' "mother" slash through the title in beautiful meta goodness.

Seriously, though, we'll take these posters over the original ones released by the studios any day.

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