Taylor Swift Wears Free People In Taylor By Taylor Swift Fragrance Ad

Score Taylor Swift’s fragrance campaign dress from Free People!
Photo: Via @TSwiftFragrance/ Free People

While we’re busy wearing out the Red album (yes, still…) and tracking her every fashion footstep, our girl Taylor Swift has been busy getting her perfume game on these past few weeks. Just recently, she’s added yet another scent to her ever-expanding collection of fragrances, debuted a seriously dreamy ad campaign, and nabbed Celebrity Fragrance of the Year at the FiFi Awards. Following Wonderstruck and Wonderstruck Enchanted, the singer’s Taylor By Taylor Swift scent hit stores earlier this month. But now, we have a second awesome tidbit to share with you guys because turns out Tay’s wearing Free People in the ad! Yes, we’re talking about the same Free People that’s probably located at a mall near you. The same Free People that’s actually affordable. And, in a stroke of luck (or maybe just magical pop star vibes), Taylor’s identical dress is available to buy online!

She’s wearing the “Juliet Off Shoulder Dress,” which may or may not be inspired by *one* of Tay’s songs. The powder blue frock comes covered with embroidered details, mini pleats, and sheer chiffon sleeves for a result that’s romantic but not overly princess-y. It’s the perfect look for Taylor’s campaign, especially considering she decided to tone down the fairytale vibes this times in favor of a style that’s a little more “her.” As she shared with People StyleWatch, “My first two fragrances were more about fairytales, but this fragrance is more about my own style, so I wanted the name to be more personal.” Makes sense, right? We might still be dreaming about that ridiculously amazing Christian Siriano gown the singer sported in her very first ad for Wonderstruck, but Taylor’s Free People number is something that we can actually buy here right this second. But better hurry, because we all know that EVERYTHING this star touches turns to gold. So it’s only a matter of time before the dress is going, going, gone.

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