Patricia Arquette's plea for equal pay and gender equality while accepting her Best Supporting Actress statue at Sunday night's Academy Awards is being rightly vaunted as an outstanding feminist moment from the show, but a whole lot of awesome stuff happened on the red carpet before the show as well.

Or perhaps it's more accurate to say the thing that didn't happen was awesome: many of the women walking the red carpet were not only asked about their outfits, fitness and beauty regimens.

Red carpet reporters seemed to embrace the plea from social media and several groups asking them to #AskHerMore, an initiative launched to encourage journalists to ask women about their work and personalities, not just their designer duds. For example, the E! News manicam was not present on the red carpet, and we seemed to see more in-depth answers and personal topics in interviews.

Here are seven outstanding moments from Oscars night that wouldn't have happened without #AskHerMore.

Reese Witherspoon lights the flame on Instagram

Reese Witherspoon: "We are more than just our dresses."

In an interview with ABC's Robin Roberts, Witherspoon made good on her earlier support of the initiative.

Lena Dunham speaks up for women on the red carpet.

Patricia Arquette disses the mani-cam.

Julianne Moore speaks out about Alzheimers

Lupita Nyong'o reveals her expertise.

Bruce Dern tells the media what's what.

What was your favorite #AskHerMore moment at the Oscars? Let us know in the comments!