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Kendrick Lamar, Schoolboy Q, Jay Rock And The Whole TDE Bring Smiles With Christmas Toy Giveaway

TDE is for the children!

Watts, California -- Christmas came early at Nickerson Gardens Housing Project in Watts, California on Tuesday (Dec. 23) and it wasn’t because of Santa Claus. Instead, it was TDE who brought the holiday cheer.

Kendrick Lamar, Jay Rock, ScHoolboy Q, Ab-Soul, SZA and Isaiah Rashad delivered a lifetime of Christmas memories when they came together for a toy giveaway and concert.

“Being born and raised here, knowing we don’t have a lot here and we struggle for everything that we get, for me to make it up out of the projects to have a successful business, I wanted to bring this back to the hood to show the kids they can have the same thing if they work hard,” TDE's CEO Anthony "Top Dawg" Tiffith told MTV News at the event.

Throughout the day, Top and the rest of TDE shared hugs with people from the neighborhood and posed for pictures and MTV News was on hand to capture it all.

Welcome to Nickerson Gardens.

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Look at that smile. The toy giveaway was a success.

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Ab-Soul reminded the crowd that there are kids in attendance when they finished his lyrics on "Bohemian Grove."

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Meanwhile, Kendrick Lamar laughed with friends backstage. His mom and Jay Rock's mom were in attendance, too.

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ScHoolboy Q really got things going with "Studio" and "Man of the Year."

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Kendrick had fun on stage.

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But he also brought intensity. Yawk! Yawk!

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Everyone's singing along to "Swimming Pools (Drank)."

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Here comes Jay Rock to close the show.

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Rock shows off his Nickerson tattoo.

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After the show, Kendrick and the crew mingled with fans, took pictures and made Christmas wishes come true.

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Santa's got nothing on TDE.