The G.O.O.D. Music rapper wants you to take literal meaning from the track's title. "I'm here to take everybody's lunch money. I really am," he told MTV News while on the song's video set on Tuesday. "That’s what I feel like I'm doing -- it’s the spirit of competition, I put out a record like this to make a statement. It’s a competitive sport."
If the noisy, boombastic beat takes you back to the Public Enemy era, where Chuck D. and company rode the Bomb Squad's alarming sound, well that's no coincidence either.
"That’s the type of energy I’m looking for in creating this new King Push album," he said of the track's raw feel. "It needs to be rebellious and angry. I was trying to go for that, I have expressed that to [Kanye] so many times, so I guess when he was cooking up, this is what he came up with."
The beat doesn't sound too similar to anything we heard on his debut solo album, My Name Is My Name, last year ("Numbers on the Board" would be the closest), but that's just part of the fun.
"It was a concept Kanye West had, and he knows that when he does these unorthodox tracks, I’m probably gonna be the first one up to bat," Pusha added. "My sensibility with those type of beats-- that’s just what I’m attracted to. So he played it for me and man I went at it."
That's an understatement.
Pusha has been working on his album with both Kanye West and Pharrell. Hopefully we'll get a release date soon.