I think it may be more because you guys are totally freaking out over its awesomeness.
And why shouldn't you? The clip features Sumo wrestlers, a marching band and, oh, WET ONE DIRECTION.
It also made you a little jealous of that adorable chimp hanging out with Louis.
But that's OK, because you concentrated on other things:
And some of you had a hard time figuring out who the "director" was in the video.