Wait, A Television Show About Marijuana Is Coming To... CNN?

Yes, you read that right.

CNN is looking into the marijuana business.

No, seriously.

Variety reports that the 24-hour cable news channel announced Thursday (October 22) that it will add a new original series called “High Profits” to its 2015 lineup.

The eight-part series will follow Brian Rogers and Caitlin McGuire, owners of the Breckenridge Cannabis Club, as they franchise their retail marijuana stores in the wake of Colorado’s move to legalize the use and sale of recreational marijuana.

Rogers and McGuire’s venture, the largest grow facility in the state, will have to navigate customer demands, taxes, safety, legal and political hurdles, employee issues and product testing.

Well, that last one isn’t exactly what their customers would call a nuisance.

“High Profits,” which is produced by Bat Bridge Entertainment, will add to the network’s already growing line of original programming including “Somebody’s Gotta Do It With Mike Rowe,” "Anthony Bourdain Parts Unknown” and “This Is Life With Lisa Ling.”