Because there aren’t already enough of them and they’re all surviving the heated competition so well, the CW has green-lit a new reality singing competition.
Expected to debut this summer, “The Star Next Door” will feature Queen Latifah, Gloria Estefan and John Rich of country duo Big & Rich as its judges/mentors, according to The Hollywood Reporter. Latifah’s Flavor Unit Entertainment will produce the series alongside CBS’ Raquel Productions and 25/7 Productions. The series was developed by “The Biggest Loser” creator Dave Broome.
The show’s premise does not seem to veer far from the tried-and-true “American Idol” formula. Describing the show’s structure, THR says “Star” mentors Latifah, Estefan and Rich will travel the country searching for “the best and brightest to compete and represent their home towns when they face-off in Hollywood.”
“Star” will join an already crowded slate of reality singing competitions, some of which are not doing so hot in the ratings.
Simon Cowell’s big-budget, much-hyped “The X Factor” debuted last fall on Fox to numbers disappointing enough to force producers to overhaul the show, firing judges Paula Abdul and Nicole Scherzinger as well as host Steve Jones.
“American Idol” has also seen a significant drop-off in its ratings . The debut of its 11th season in January was down 27 percent, the largest year-over-year drop in the show’s history.
Some attribute the lack of interest in this season of “Idol” with the success of “The Voice,” which has seen its season-over-season ratings increase dramatically following its record-setting debut after this year’s Super Bowl. Of late, “The Voice” has been closing in on “Idol,” most notably in the key 18-34 demographic valued by advertisers.
By mid-February, “The Voice” and “Idol” were posting the same rating in the demo — though Fox’s “Idol” continued to best NBC’s “Voice” in overall ratings (18.6 million to 16.3 million, respectively, for the week of February 13 to 17). The following Wednesday’s (February 22) “Idol” airing drew 15.9 million viewers, less than that same week’s episode of “The Voice” (16 million).
In addition to “The X Factor,” “Idol” and “The Voice,” the crowded reality singing marketplace includes “The Sing Off,” “The Glee Project,” “America’s Got Talent,” “Majors & Minors” and others.