Ludacris has gone from radio personality to rapper. Most recently, he entered the spirits business, with a cognac called Conjure hitting the top shelf. And now, it seems his latest his latest endeavor is having quite an effect on his art. The Battle of the Sexes star told MTV News his next video, for “Sex Room,” would be inspired by 2010 MTV Movie Awards nominee “The Hangover.”
“The ’Sex Room’ video will be on your tube very soon and on the Internet,” Luda said on the red carpet for KIIS-FM’s annual Wango Tango festival in Los Angeles over the weekend.
“We got two different versions: one just for the adults and one for the kids. We did it out in Las Vegas. What better way to do it? Me and Trey Songz — it’s pretty self-explanatory. The concept is kind of like ’The Hangover’ theme, just like the movie. You gotta check it out.”
“Sex Room” features Trey Songz, and is the third single from Luda’s latest effort, Battle of the Sexes, which earlier this year debuted at #1 on the Billboard 200 albums chart. While the album is the Atlanta MC’s seventh, it’s his first concept-driven collection.
In February he explained the idea behind it to MTV News, saying it was originally slated to be a duets album featuring ’Cris and former Disturbing Tha Peace artist Shawnna before it morphed into a free-for-all for female MCs.
“It’s such a male-dominated industry that I feel like females need more of a voice, so we wanted to hear more of what the hell they had to say,” Luda said. “With that being said, I went out and got women from the past, the present and the future — everyone from Lil Kim, Eve, Trina, Nicki Minaj . I got records where I’m talking about women … and where women are talking back to me.”
What do you think about Ludacris basing his “Sex Room” video on “The Hangover”? Tell us in the comments!