Late last month, it was reported that Jessica Simpson was shopping a reality show about body image. On Monday (June 22), it was announced that Simpson’s show, “The Price of Beauty,” had been picked up by VH1.
The new show — which begins shooting in mid-July and will be executive-produced by Simpson and her dad, Joe — follows Simpson as she “travels the world to study the local fashions, dietary fads and beauty regimes and even participate in some of the extreme practices she discovers,” reports Just Jared.
“When [Chris Coelen, CEO of production company RDF Media] approached me with his idea for a show about true beauty, I was immediately intrigued,” Simpson said in a statement. “I have always believed that beauty comes from within and confidence will always make a woman beautiful, but I know how much pressure some women put on themselves to look perfect.”
Simpson, who garnered much criticism about her weight while touring earlier this year, added, “I am really looking forward to discovering how beauty is perceived in different cultures and participating in some of the crazy things people do to feel beautiful. I know we will all learn a lot on this journey, and I am so excited that VH1 is coming along on what I’m sure will be a wild ride.”
The singer opened up earlier this year about the public scrutiny she got over her alleged weight gain and her reported onstage breakdowns and flubs, saying that it’s something she has had to “train myself to ignore.”
“I know that every day the media’s going to challenge me, is going to want to bring me down,” she said. “But I feel like I’m at such a place that I own myself, and it’s authentic. I own that authentic part of myself, and none of those words are harsh enough to make me believe them.”