Trust Company's Debut Video Blows

In 'Downfall' clip, frontman Kevin Palmer is impervious to howling winds that contort the faces of those around him.

Most new bands promise to blow you away, but Trust Company actually make good on it.

In their Marcos Siega-directed video for "Downfall," a gale of G-force

proportions follows singer/guitarist Kevin Palmer down the street, whipping everyone in his path.

"I'm walking pretty much unaffected," Palmer said.

"And everything around him is being destroyed," bassist Josh Moates

interjected.

"I tell you, when they were blowing those people's faces, man, I felt sorry for some of those people," Palmer said. "They were blowing their faces, and their lips were going every which way, and I was like, man, if they do one more take of that, that guy's gonna be dead."

Luckily all of the extras survived the ordeal, and instead of wrongful death suits, Trust Company instead ended up with a buzz-creating video that sets up The Lonely Position of Neutral, due July 23. Not bad for a band from Montgomery, Alabama, whose most noteworthy accomplishment, until now, had been confusing people with their original name: 41 Down.

"People would say, 'Sum 41, I mean, 41 Down,' " Palmer said. "We were like, 'This could be a problem.' "

"I think we wanted to get away from the whole number thing anyway,"

guitarist James Fukai said. "When they first named the band 41 Down in '97, I don't think there were any other bands that had numbers in them."

Well, Blink-182 for starters, but who's counting? Despite the confusion, the band survived and even landed a deal with Geffen/Interscope in late 2001. Thanks to being signed and championed by Jordan Schur — the man who introduced the world to Limp Bizkit — Trust Company soon entered a family of bands that gave them ample opportunity to play major-league style. Their first tour? Opening for Puddle of Mudd.

"We like to make it a point to sit on the side of the stage every night and just watch the bands we're opening for and just learn from what they're doing," Palmer said. "It's been a real surprise how open and supportive and friendly all the bigger bands have been to us."

Now on the Vans Warped Tour, Trust Company are finally starting to let go of their small-town ways. Drummer Jason Singleton said that until now the band used to hitch with fans to get around and run errands while on tour, but he's reconsidering that idea.

"[A fan and her aunt] drove me around for an hour in Cleveland," he said. "And then I'm like, 'You guys aren't psycho killers or anything, aren't you?' "

At that point, it's a little late to ask, isn't it?