Semisonic have firmed up a March 6 release date for their new studio album, All About Chemistry, and the band shot a video for the first single, "Chemistry," over the weekend in Los Angeles.
For the new clip, Semisonic opted to work with director Liz Friedlander, who recently handled the videos for 3 Doors Down's "Loser," Nine Days' "Absolutely (Story of a Girl)," and Blink-182's "Adam's Song," among others.
Semisonic's media reps indicate that principal shooting for the video has been completed, and that the final video should be ready to drop around the time of the new record's release. The "Chemistry" single is tentatively slated to ship to radio in mid-February.
The Minneapolis trio of Dan Wilson, John Munson and Jacob Slichter have been working on All About Chemistry in and around their hometown for the past few months.
The LP will mark the group's first new full-length effort since 1998's Feeling Strangely Fine, which spawned several alt.pop rock hits, including "Closing Time," on its way to selling more than 900,000 copies in the U.S. alone.
The band's publicists remain fairly tight-lipped about the new album and several rumored guests, but they confirmed the appearance of '70s singer/songwriter Carole King on one track, "One True Love."
King, who began penning pop tunes in the late '50s as one of the Brill Building songwriters in New York, is perhaps best known for her landmark 1971 album, Tapestry.
Look for Semisonic's Dan Wilson to preview some of the new material during a solo acoustic show on December 15 at Minneapolis' Cedar Cultural Center.
Wilson's gig is being staged as a benefit for Fraser Community Services, a Minneapolis non-profit organization that provides aid to children of all abilities and adults with special needs.
For more information about Fraser Community Services, including the Fraser School, the Fraser Child & Family Center, and Fraser Residential Services, be sure to check out the charity's Web site at www.fraser.org.
Aside from Wilson's solo show, Semisonic also have lined up a series of U.K. concerts for February in which the trio will be supporting the Scottish band Texas.