Over the course of their 15-year career, the Foo Fighters have made no shortage of truly memorable music videos. From the Mentos-spoofing "Big Me" and the costumed-and-campy "Learn to Fly" to more serious, somber clips like "Everlong" and "My Hero," they've carved out a rather unique niche in the rock world: They are the go-to guys for iconic clips ... and they have been for some time.

So, with the premiere of their new "Rope" video set to bow on Thursday at 7:54 p.m. ET/PT on MTV, we decided to ask the Foos about their rather impressive video past ... and how they've managed to establish themselves as masters of the genre — goofy mustaches or not.

As it turns out, the secret to the rockers' success has a whole lot to do with not taking themselves — or the format — all that seriously.

"It's not important for us to make videos, but it's fun to make videos. I like making videos," frontman Dave Grohl said. "So, I don't know if bands have to make videos [these days], but I think it's cool. I've always liked making videos."

Of course, in an era where YouTube has changed the way fans view music videos, the entire concept of breaking the bank for an eye-catching clip is practically extinct. So rather than slowly die off, the Foos have embraced the DIY aesthetic ... as evidenced by their recent, shot-on-VHS "White Limo" video and "Rope," which Grohl revealed was also captured on old-school tape. But instead of being bummed by shrinking production values, Grohl and company have gone all-in ... and they're pleased with the results.

"Nowadays, if we go play in a club and someone has a video phone, they film it and then they put it on YouTube and it becomes a video," Grohl said. "The distribution of any of that information or images, it goes out everywhere, like that. ... That's f---ing rad."

The Foo Fighters' "Rope" video premieres live at 7:54 p.m. ET/PT on Thursday on MTV and MTV.com, followed by an exclusive Q&A session from one lucky Foo fan's house to be live-streamed on MTV.com. Fans can submit questions via Twitter (@MTVNews using hashtag #askfoos).