October 6 [Updated 7:55 EDT] -- The British band the Verve released their third album, "Urbanhymns," this Tuesday and the band now finds itself catapulted into the category of intriguing foreign objects.

Despite the interest in the band and its first single "Bittersweet Symphony", Verve frontman Richard Ashcroft told MTV News that the term British invasion makes him squirm.

"British Invasion, Brit Pop, these are all catch phrases," Ashcroft declared. "This is tabloid journalism. These are big bold capitals, because we're obsessed with that in the 90s. So, I think we've got to be careful when we using words like invasion, because when you're a kid at home somewhere in America and you read "invasion," you immediately think, 'F*** that, I'm not going to have anything to do with it. We've got some bands over here. I don't need the British arrogance, coming over. We're going to blow your music away.'

"But at the end of the day, having said that, there's bands such as the Verve, Oasis, Spiritualized, The Prodigy, Chemical Brothers, a lot of people are making music in this country that's making me feel excited again, and I think the melting pot of the last few years of this decade will be the best time for British music." [1MB QuickTime]