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Stop Everything — Kanye West And Adidas Are Launching A New Brand

Complete with stores!

Prepare your closets for a lot more from Kanye West and Adidas — they're launching Adidas + Kanye West, "a Yeezy-branded entity creating footwear, apparel and accessories for all genders across street and sport."

The expanded partnership comes after a very successful two-year run, during which every Yeezy-branded product sold out immediately. Adidas, which has obviously been hanging out with Kanye and picked up some of his bravado, described the alliance as "the most significant partnership ever created between a non-athlete and an athletic brand."

Neither party revealed when we can expect the first products, but they did announce that the new brand will get its own "retail units," a.k.a. stores. If previous launches are any indication, you should probably just guess where the stores are going to be and get in line now.