Last week at this time, we didn't know that Selena Gomez would be the new face of Louis Vuitton. Now, we not only have campaign images — including one of her in a massive faux-fur hat — but a preview clip of some sort of video.
That's right: Just when you thought you knew what to expect from this partnership, everything changes.
On Thursday (June 23), Nicolas Ghesquière, Louis Vuitton's creative director, shared a video clip — psst, Nicolas, you know they can be 60 seconds now, right?? — of Selena and the rest of the #LVSeries5 crew dancing, wearing dark lipstick, and deplaning more stylishly than anyone else ever has before.
While what, exactly, this clip is a preview for is unclear, it seems likely that we'll find out soon — Nicolas and Louis Vuitton have been delivering #content quickly, which is very appreciated.
Take note, other designers!