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Run The Jewels's 360 Video For 'Crown' Will Leave You Spinning

Click your own destiny

If you're feeling lazy, like you don't want to participate in some clicking, then Run the Jewels's "Crown" video is probably not for you. If you're into the idea of a music video functioning a little bit like a video game, though, then you've come to the right place.

The visual for the track from the duo's 2014 album, Run the Jewels 2, first debuted on the New York Times VR app last month, and now is available on YouTube for those that don't have the app. It's a 360 video, which means you can click up, down, left, or right and decide what part of the scene you want to watch at any given moment.

The guys teamed up with Wevr to create the video. "This idea that you can have multiple stories going on, multiple angles of the same narrative, all running in parallel," the director, Peter Martin, said in March. "I love that depth of storytelling that’s happening.”