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So, yeah. That is happening. Zap2it sleuthed up the deets first all private eye-style (heh), reporting that Franco has been scripted to appear as — c'mon, who else? — himself!
Yep, Franco will reportedly cameo as one of a few celebrities who've been victimized by someone sneaking into his place and taping stuff so as to sell the sneaky footage on whatever weird black market exists for such a thing.
And then, presumably, he'll be calling the services of our little namesake detective (Kristen Bell) for help instead of the cops or the FBI for some reason (perhaps some leftover "Pineapple Express" logic in play?).
Franco's the latest in a string of new casting attachments for the "Veronica Mars" movie follow-up, joining the likes of fellow cameo-r Justin Long* as well as Max Greenfield, Christine Lakin, Ken Marino, Martin Starr, Percy Daggs III, Ryan Hansen, Jason Dohring, Enrico Colantoni and Krysten Ritter.
"Veronica Mars" is currently being filmed and is expected to hit theaters sometime in 2014.
* Interestingly enough, when Justin Long's cameo was sleuthed out by photographers near the set of production, writer-director Rob Thomas addressed the matter via one of his little Kickstarter updates and teased that Long's character is being referred to as the "Drunken Wingman." He then went onto share a set trailer nameplate for another character called, amusingly, "Vapid Tool" ... Could that be James Franco's new "Mars" moniker?