The "Paranormal Activity" series, or "Printing Money Activity" as it's likely known around the Paramount lot, has just scored another staggering opening weekend ($30.2 million) with Part 4, despite a clear sense of fatigue signaled by piss-poor reviews.
Audiences are still eating up these demonology-themed home videos (which ideally fit right next to "Mom and Dad's Trip to the Bahamas"), so Deadline has confirmed the inevitable "Paranormal Activity 5," which will scare the bedollars out of you and the eight people who are still scared by Katie Featherston appearing randomly on security tapes.
As we speculated in last week's article "Will There Be a 'Paranormal Activity 5'?" (yes), there are still no directors attached to the next one, but given the poor reception to "Paranormal Activity 4" expect some new blood behind the camera. That means goodbye Henry Joost and Ariel Schulman, hello studio intern.
Besides the Halloween release of PA5, we can also look forward to a Latino spinoff partly shot in Spanish, under the direction of screenwriter Christopher Landon, who wrote the last three entries in the series.
A Paramount insider tells Deadline that, "This will be an off-shoot aimed at the groups who have been the biggest supporters of the property — Latinos and folks in Latin America — Mexico, Brazil, and Argentina."
With this kind of exploitation of the brand, expect a "Paranormal Activity" Saturday morning cartoon series in two to three years tops. Tie-in breakfast cereal "Paranormal Snacktivity" to follow.