It wasn't a particularly great weekend at the box office in terms of new movies, but it certainly was an interesting one, as a ragtag group of random new releases combined to provide several unlikely storylines.
Case in point: "One Direction: This Is Us," a slick commercial for the prepackaged British boy band One Direction, won the box office with an estimated $17 million. That was just enough to prevent "Lee Daniels' The Butler," which brought in a strong $14.7 million, from earning a rare threepeat atop the charts.
Teen girls weren't the only demographic throwing their weight around this weekend, though, as the Spanish speaking community also got in on the act, propelling "Instructions Not Included" to a fifth place debut with $7.5 million. That sets a new record for the biggest Spanish language debut in North American history.
The success of "One Direction: This Is Us" and "Instructions Not Included" came at a price, however - and that price was paid by "Getaway." In a weekend when traditional Hollywood fare fared poorly, "Getaway" was the poster child, as the Ethan Hawke thriller bombed out with just $4.5 million for a ninth place debut.
But dearth of strong mainstream films did have at least one silver lining for Hollywood, as the R-rated hit comedy "We're the Millers" dragged in another $12.6 million in its fourth week of release to cross the $100 million mark.
Overall, despite the lack of any major breakout hit, the industry still managed to post their best Labor Day returns of all time, with an estimated $124 million taken in over the three day weekend. And all of this weekend's top performers will likely continue to stay strong next weekend, as the only major new release is Vin Diesel's sci-fi threequel "Riddick."
Here's a look at this weekend's box office top ten, courtesy of Hollywood.com:
1. "One Direction: This Is Us" - $17m
2. "Lee Daniels' The Butler" - $14.7m (our review)
3. "We're the Millers" - $12.6m (our review)
4. "Planes" - $7.8m (our review)
5. "Instructions Not Included" - $7.5m
6. "Elysium" - $6.3m (our review)
7. "Mortal Instruments" - $5.2m (our review)
8. "The World's End" - $4.8m (our review)
9. "Getaway" - $4.5m (our review)
10. "Percy Jackson: Sea of Monsters" - $4.4m (our review)