ComiXology Launches Subscription And Bundles Services

by Josh Wigler

“One-click shopping” just got redefined for comiXology users.

The digital comics service announced today the launch of two new ways to shop for titles: subscription and bundles services. Fans can subscribe to their monthly titles of choice without skipping or forgetting an issue, all at the click of a “subscribe” button. The bundles, meanwhile, “allow comiXology fans to buy curated collections — be it entire series, or multi-issue events — at steep discounts and all at a click of a button,” according to a press release.

“Every hour of every day, everyone at comiXology is thinking about how to make it easier for comiXology fans to get the comics they love,” said comiXology co-founder and CEO David Steinberger in announcing the news. “With subscriptions and bundles we’ve taken yet another step in delivering the great experience that our users deserve.”

ComiXology’s debut bundles include several starter packages from publishers including Archaia, Marvel, MonkeyBrain and more. There are more specified bundles as well, including Image’s “Chew” Bundle, collecting six volumes of John Layman and Rob Guillory’s food-detective series for $39.99 (a 19% discount, according to the site), and IDW’s Joe Hill Sampler, collecting volume one of “Locke & Key,” as well as “The Cape” and “Road Rage.”

The subscription service is certainly welcome news for casual readers wanting to stay connected to monthly titles without having to stay completely on top of release date information. The discounted bundles, meanwhile, are a clean, organized way to get readers up to speed on new events and new publishers they’re unfamiliar with — though it’s still a lot to ask a new reader to drop thirty bucks on, say, Valiant’s deal, without getting a few cheaper, solo titles under their belt, first.

While I don’t see myself investing in any of these bundles just yet, it’s still a great step forward for getting more shopping options into potential comics readers’ hands. And I can tell you I’ve already clicked “subscribe” on “Hawkeye” — so I count the day’s news as a big win.

Read on for the full press release.

ComiXology Debuts Subscriptions & Bundles!

Two new ways to shop on the web, making it easier than ever to get your favorite comics

July 1st, 2013 – New York, NY – Today comiXology debuts two new ways to shop that comic book fans have been clamoring for – subscriptions and bundles. Subscriptions let fans everywhere subscribe to their favorite series so they’ll never miss an issue. Bundles allow comiXology fans to buy curated collections – be it entire series, or multi-issue events – at steep discounts and all at a click of a button.

And while purchases made with either of these features allow comiXology fans to read their comics anywhere and on any device, fans wanting to take advantage of the of subscriptions and bundles features will need to shop at www.comiXology.com.

“Every hour of every day, everyone at comiXology is thinking about how to make it easier for comiXology fans to get the comics they love,” said comiXology co-founder and CEO David Steinberger. “With subscriptions and bundles we’ve taken yet another step in delivering the great experience that our users deserve.”

“We are excited to help our customers get their favorite series automatically with our new subscription functionality – it means you don’t have to remember when the next issue comes out and you’ll be notified when it is ready to read on your device,” said comiXology co-founder John D. Roberts. “And with comiXology bundles isn’t it great that you can now get bundles of great titles at significant savings with just one click? I can’t wait for our customers to see both features in action.”

Currently subscriptions are offered for every ongoing title on the entire comiXology platform – just click the “Subscribe to Series” button for the series on comiXology.com

The debut bundles – all offering deep savings – currently available to purchase are:

• Marvel – Uncanny X-Force by Rick Remender – The Complete Series

• Marvel – X-Men: Schism – The Complete Event

• Marvel – Infinity Gauntlet Trilogy

• Marvel – Marvel Masterworks

• Marvel – Wolverine: Origins – The Complete Series

• Marvel – Marvel NOW! Starter Bundle

• MonkeyBrain – MonkeyBrain Firsts

• Valiant – Valiant Starter Bundle

• Archaia – Archaia Digital Firsts

• BOOM! Studios – Adventure Time Bundle

• Dynamite Entertainment – Project Superpowers Bundle

• Fantagraphics – Love & Rockets: Locas Bundle

• IDW – Richard Stark’s Parker Omnibus

• IDW – Joe Hill Sampler

• Image – Image Collections Starter Bundle 

• Image – Chew Bundle 

• Zenescope – Zenescope Starter Bundle

Last week, comiXology was in the news when they unveiled their 3.3 iOS upgrade of the comiXology app that not only included two new reading enhancements – Fit-to-width, and Show Two Pages – but also debuted French language navigation in comiXology’s iOS application.

Hand-in-hand with this minor iOS upgrade that had major benefits, comiXology debuted content from 14 French publisher that together make up almost 40% of the entire French bandes dessinée, comic book, graphic novel, and manga market. Providing new and existing comiXology fans the opportunity to purchase and experience content in the language of their choice is part of comiXology’s global expansion strategy.

With over 35,000 comics and graphic novels from more than 75 publishers, comiXology offers the widest selection of English language digital comics in the world. ComiXology’s availability across the iPhone, iPad, Android, Kindle Fire, Windows 8 and the Web makes it the best digital platform for newly interested, current and lapsed comic and graphic novel fans worldwide.