But the most interesting thing about next week’s chart, though, has to be Atmosphere, whose latest set, When Life Gives You Lemons, You Paint That S--- Gold, enters the chart at #5. Considering the Minneapolis hip-hop duo’s still on the fringe, it was surprising to see that their record sold 36,400 copies in its first week -- not shabby at all for MC Slug (above) and producer Ant, who’ve thrived on their underground cred since getting together back in the mid-90’s.
Maybe their hipster cred has finally reached a boiling point? Or maybe it’s the guest-vocal props from Tom Waits and TV on the Radio’s Tunde Adebimpe? Then again, Atmosphere’s long been a slow burn -- they’re one of the best-selling indie hip-hop acts of the last decade, rebuffing a few major-label offers in their day. Or maybe it’s Slug’s completely tripped-out lyrics.
What do you think helped Atmosphere break through?
Check out Slug talking about the making of the album, after the jump.