9 Fashion Films Weirder Than Harmony Korine’s Dior Commercial

Harmony Korine, the auteur behind Spring Breakers and Kids, directed Dior’s latest fragrance ad. The commercial features a model wandering around a decked-out mansion before stumbling across a secret garden where a heavily remixed version of Die Antwoord’sEnter the Ninja” drops in. The last time Korine was tapped to direct a fashion film was 2011, for Proenza Schouler. It was widely panned.

Still: Christian Dior’s Youtube channel

Korine’s films tackle issues like poverty, mental illness, and dysfunctional families. He isn’t a traditional filmmaker: His work is non-linear, experimental, and surrealist with elements of Vaudevillian minstrelsy, dark humor, and absurdism. In other words, he’s never been one for mainstreamers, so it’s interesting to see him so restrained. In honor of Harmony Korine, here’s a roundup of other outlandish fashion films. This one’s for the weirdos. Mazel.


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