One Direction Announce ‘You & I,’ A New Fragrance

You & I is coming!Photo: Getty Images

Gather round, Directioners. If you didn’t expect to wake up to some very exciting One Direction news on this Monday morning, you are in for a real treat—there’s a new fragrance on the way! In a video this morning, Liam announced that the new fragrance, You & I, would be dropping later this summer.

The new scent is the band’s third—there was, of course, Our Moment last summer and That Moment earlier this spring. Liam reveals that all five guys played a major role in both developing the scent and designing the bottle. So, um, is the bottle gonna be shaped like a gray sweater? Maybe it’ll be just, like, a morph of all their faces? The words “You & I” have history in the world of One Direction, y’know?

Liam reveals little else in the video (except that he is fully, 100% capable of growing a respectable beard), but I’m excited, nonetheless. My 1D fragrance collection is growing faster than I anticipated—I need to clear some more space on my vanity for my most prized possessions.


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