The New Miu Miu Campaign Video Is Really Freaking Adorable

Elle Fanning for Miu Miu.
Photo: Miu Miu

All in favor of adding a Best Manic Pixie Dream Girl in a Fashion Promo category to the Oscars lineup this year? AYEEEE! We’re pretty sure any of the four ladies from Miu Miu’s new Spring/Summer 2014 campaign video would walk away victorious. As we already knew, the fashion house wisely chose Elle Fanning, Lupita Nyong’o, Elizabeth Olsen, and Bella Heathcote to headline their newest campaign. But you guys, NOTHING can adequately prepare you for the epileptic romp that is this commercial, shot by photographer duo Inez and Vinoodh.

Set to a techno Porter Robinson track, the video includes about 75 zillion shots (more or less) in the span of a minute. While each separate shot could easily be isolated and repurposed for print, the video game quickness of the chopped-and-screwed final edit is way cooler, especially with addition of translucent Miu Miu patterns overlaying the footage. You really have to watch this thing a couple dozen times to pick up on all the nuances, but let us help you out with a basic fashion breakdown…

Lupita Nyong’o for Miu Miu.
Photo: Miu Miu

Miu Miu’s collection is all about purses and opaque tights in every color, chunky accessories, and gorgeously wearable prints (our favorite is probably the semi-menacing cat print that makes several unexpected appearances). We wish this line had come out a month ago so we could put the ENTIRE thing on our holiday wish lists; sadly, we’ll just have to find some other excuse. Each of the featured “It” Girls plays up a different quality of the collection, and it’s clear that Inez and Vinoodh let them stay true to their own established personalities.

Elle Fanning for Miu Miu.
Photo: Miu Miu

Elle Fanning wins for most adorable. Hands down. She’s also easily the star of the commercial, modeling more looks than the other ladies. She wears at least four bold tights + purse + heels combinations with her youthful and ethereal quirkiness. Combine that with a curly high ponytail and her arsenal of funny faces, and you have yourself cuteness personified. We particularly love the long-sleeved printed white dress she wears with goldenrod tights and cat-eye glasses.

Elle Fanning for Miu Miu.
Photo: Miu Miu

Lupita Nyong’o for Miu Miu.
Photo: Miu Miu

Lupita Nyong’o is her typical self—a poised and graceful breath of fresh air—as she laughs her way through poses fit for an art museum. She models pieces closer to the high-fashion end of the spectrum, like the fringed and bejeweled tank top and knee-length brown leather jacket with the aforementioned cat print on the pocket. She is also queen of the closeups, allowing her to showcase both Miu Miu’s accessories (that rainbow choker!) and her flawless skin.

Elizabeth Olsen for Miu Miu.
Photo: Miu Miu

Elizabeth Olsen for Miu Miu.
Photo: Miu Miu

We can’t decide if Elizabeth Olsen or Bella Heathcote is the dreamiest, so we’re going to have to call this one a tie. They don’t have quite as much airtime as Elle and Lupita, but their shots still win in quality over quantity. Elizabeth gets to wear some of the coolest pieces in the entire video, namely a long lilac coat in—you guessed it—cat print and sweet lace-up boots. And Bella goes very vintage in head-to-toe pastels and TWO different pairs of those epic lace-up boots. But we’d say Bella’s winning contribution is her agglomeration of blinks, winks, and enchanting stares.

Bella Heathcote for Miu Miu.
Photo: Miu Miu; GIF: MTV Style

+ MIU MIU’S SPRING 2014 CAMPAIGN VIDEO

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