Justin Bieber’s Latest Adidas NEO Campaign Is Here

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

The images from Justin Bieber’s latest adidas NEO campaign are here, and they give us an artsy, lounging JB. While his images from past campaigns have shown him riding bikes, playing ping-pong, and playing the drums, this Fall/Winter 2013 campaign is just Biebs relaxing in various positions, on various chairs, holding various objects. Let’s peep Justin in all his ~chill~ glory:

STRAIGHT CHILLIN’

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Since the first shot, he’s changed his shoes and developed an itch on the left side of his face. Scratch that itch, Biebs. Scratch it ’til it’s gone.

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

New shirt, new couch: everything is changing! He’s swapped his black shirt for a chambray one, resulting in a Canadian Tuxedo, which is fitting, y’know, ’cause he’s from Canada.

GETTING MUSICAL

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Ditched the chambray for leather and added a guitar. Also new? This tan leather chair with matching ottoman.

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Oops, looks like he got tired from pretending to play the guitar and decided he deserved to be completely horizontal while twirling some drumsticks. #exhaustion

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Can it be? Has he gained the energy to get up and get in your face whilst brooding?

WRITING AND READING

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

OMG, he’s vertical. His brief nap provided him with great material, so he’s writing in his dream journal.

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

NOOO, BIEBER, YOU WERE SO CLOSE. Back to laying down, reading about his dream. Crafting his words into lyrics for his next single.

RELAXED AND READY FOR HIS CLOSEUP

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Phew, you guys, he’s back. His energy levels are so high he skipped standing on the ground to stand on a chair.

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Off the chair, onto the floor, in front of a huge red speaker. Don’t be sad, Bieber bb, the shoot is over and you can go back to laying on the couch: YOUR (AND MY) FAVE PASTIME!!!!

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