Justin Bieber Plays Drums In Adidas NEO Interactive Lookbook

Justin Bieber adidas neo

Justin Bieber stars in adidas NEO's Spring/Summer 2013 interactive lookbook.
Photo: adidas NEO Facebook

It's Friday, you guys! And what a happy Friday it is, because the good people at adidas Neo have just gifted us a nice little present to carry us ALL the way through the weekend. Remember when we announced last month that the girls' brand ambassador Selena Gomez was appearing in the label's interactive lookbook? Well, now it's Justin Bieber's turn, and he's repping the guys' collection in a big way. Dressed in goods from the Spring/Summer 2013 line, this completely clickable, 100% shoppable lookbook stars Justin transforming a plastic container into his own personal makeshift drumset.

Justin Bieber adidas neo

Justin Bieber stars in adidas NEO's Spring/Summer 2013 interactive lookbook.
Photo:adidas NEO

Just like the Selena version, Justin's lookbook lets customers (read: us) click on the outfits in each video clip and purchase them right away... no annoying waiting necessary. His section is appropriately labeled #Swaggy, and showcases the pop star dressed in a black crewneck, worn jeans, and navy 3-stripe sneakers, accompanied by his perfectly groomed coif and subtle accessories. It's one of 12 short videos for guys and girls intended to bring the collection of easygoing basics to life, and if you ask us, it totally does. Plus, as a cool bonus, you can even download the track that plays throughout the video for free!

See it all go down in Justin's new campaign here.

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