The Rihanna For River Island Campaign (Featuring Jourdan Dunn And Charlotte Free) Has Landed!

Rihanna River Island Campaign

Rihanna for River Island.
Photo: Courtesy of River Island

Dang, Rihanna wastes no time, y'all. She debuted her River Island clothing line this Saturday at London Fashion Week, and today she already released her spring campaign! #WERK In case you missed it, her '90s-grunge-meets-Rhythm-Nation collection is filled with simply-chic separates (think: solid black maxi skirts with thigh-high slits and plain cropped sweatshirts) as well as full-body jumpsuits and overall dresses. You might remember RiRi teasing her campaign a little while back, but the end result is WAY more bold and badass than we expected.

She enlisted models Jourdan Dunn, Charlotte Free, Bambi Northwood-Blyth, Ataui Deng and Tao Okamoto and photographer Mario Sorrenti to help bring her River Island collection to life, and we have a feeling we're gonna see these images plastered all over Times Square in NO time. In a group shot (above), Ataui sported a simple black bra top and chambray shirt tied around her waist; Jourdan wore the oh-so-fabulous remixed overalls; Bambi wore a sheer, strappy dress; Tao sported a skin-tight crop top and maxi skirt; and Charlotte showed off a cozy knit top and skirt. FIERCE. The collection hit stores March 5, but until then, check out the rest of the campaign images and let us know which look is your favorite in the comments below!

Rihanna River Island Campaign

Rihanna for River Island.
Photo: Courtesy of River Island

Rihanna River Island Campaign

Rihanna for River Island.
Photo: Courtesy of River Island

Rihanna River Island Campaign

Rihanna for River Island.
Photo: Courtesy of River Island

Rihanna River Island Campaign

Rihanna for River Island.
Photo: Courtesy of River Island