Rita Ora Signs With NEXT Models: We Predict Her First Campaign

Rita Ora.
Photo: Courtesy of NEXT Models

Rita Ora may still be relatively new to our ears stateside (the girl hasn't even released her debut album yet!), but she's already secured herself a comfy place in Jay-Z's Roc Nation crew...not to mention, major MVP status on our iPods. We haven't stopped playing "How We Do (Party)" ever since the singer first debuted the single way back in February. And once we discovered that the 21-year-old has style that's just as crazy-cool as her music, she's become one to watch in the fashion world, too. So is it really any surprise, then, that NEXT Models- the same agency that reps Lana del Rey, Ellie Goulding, AND Alice Glass- has now snagged Rita for their roster? Between Lana for H&M, Solange for Madewell, and Azealia for Alexander Wang, it's been a summer FILLED with music-fashion mashups...and it's only a matter of time before Rita hops onboard.

Rita Ora.
Photo: Courtesy of NEXT Models

She's sported custom ASOS jackets, turquoise Muppet coats, and showed off an undying love for monochrome, so whichever designer snatches up Rita first better make clothes that are loud. She's repped streetwear culture in brands like The Hundreds, and it's an aesthetic that pops up in her music vids, as well. She's already graced the cover of The Hundreds Magazine before, so we could TOTALLY see Rita working the brand's surf and skate-inspired denim, graphic tees, and hats in front of the camera again. And since she's cited '90s cool girls like Gwen Stefani as style inspiration, it's a complete no-brainer. Despite her commitment to monochrome, we'd also love to peep Rita posing for print-happy labels like Joyrich, Kat Graham-style. With her bleach-blonde hair, bold beauty, and fearless sensibility, Rita would 100% look the part. Our third prediction for Rita's debut designer gig? London-based Asish, who's made a name for himself with cheeky slogans (think one-liners like "Piste Off" and "Snow Bored"), serious attitude, and an overload of sequins. Ashish has already teamed up with high-street giant Topshop for the past few seasons, so in our dream world scenario, Rita would be undoubtedly killing it as the new face.

We've told you our guesses, now share yours! Which brand should snag Rita for its campaign? Designers, we hope you're listening...

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