Lady Gaga launched Haus Laboratories in Tokyo on August 1, 2012.
Photo: Getty Images
Attention world! Just yesterday, Lady Gaga launched the Tokyo hotspot for her Fame perfume and opened the doors for hoards of Little Monsters (to be exact, there were 1,800, according to Mother Monster)to cop the debut bottles of the world’s first ever black eau de parfum. LUCKY!! The Tokyo Haus Laboratories don’t look quite like their Paris counterpart (listen, we know it was just a short film/advert, but we were really looking forward to legions of shirtless men in leather overalls…also, frothy beakers), but Gaga’s Harajuku fans are equally fabulous, if not more so!
Elle Japan caught some priceless video from the Tokyo launch, showcasing Gaga’s excited die-hard fans waiting patiently decked out in Monster finery. As is customary with Little Monsters, there was no shortage of colorful hair, opulent sunglasses, and Fifty Shades-worthy levels of leather and metal. Check out video from the launch for yourself below!
+ WATCH LADY GAGA’S HAUS LABORATORIES TOKYO LAUNCH