Go For The Gold In London Olympics-Inspired Gear

The 2012 London Olympics officially kick off this Friday, and now that MAJOR designers and supermodels are being showcased in the games’ closing ceremony, this international athletic spectacular is now ALSO a full-on fashion affair. In an effort to ensure you have your style game ready and locked (on top of the ironclad Olympics nails REALNESS you’re undoubtedly already working), we’re bringing you some of the greatest Olympics-inspired pieces out there, divided into a few festive themes. Happy shopping!


Gold medal Olympics-inspired gear.
Photo: ASOS/FarFetch/Bonanza/Superga/Watches2U

Channel Olympic might by swaddling yourself in GOLD. This metallic duffel bag from ASOS ($46.40) will house everything from workout gear to weekend travel essentials and do it all in style. Even if you aren’t an Olympian, celebrate the winners with this medal-emblazoned Vivienne Westwood t-shirt we spotted at FarFetch ($105.00) or this stylized medal/bottle opener from Bonanza ($10.66). Take it to the next level, all-out DRIPPING in gold with a pair of glittery Superga ($) sneakers and a digital Casio (£39.71) watch.


London Olympics-inspired gear.
Photo: ASOS/CVS/Net-A-Porter/HerRoom

London is playing host to the international games this year, and thankfully, the Union Jack is evvvvvverywhere. Pay homage to the host city with Brit-inspired swag from this special edition Adidas Originals ($79.54) Olympic windbreaker to these flag printed House of Holland Pretty Polly ($34) tights. Looking for something more subtle? Try this Rimmel ($4.49) makeup palette or this sweet tank top from Net-a-Porter ($60) printed with fuzzy hat-wearing British guards. Or just slick your hair back with this cheeky fabric Union Jack headband from ASOS ($7.46).


American patriotic Olympics-inspired gear.
Photo: Nasty Gal/Urban Outfitters

Granted, we already pumped out an extensive star-spangled Fourth of July shopping post earlier this month, but let’s be real, you can never have too much Americana in your wardrobe. Especially when you have to rep the U-S-of-A in an international COMPETITION. Go on with your patriotic self with this UNIF studded denim jacket with flag panel that we spied at Nasty Gal ($168). Or hit up Urban Outfitters for all your red-white-and-blue needs because not only did we find this amazeballs 5-panel hat ($24.00) and throwback enamel flag star earrings ($12.00), but we ALSO spotted the dopest Americana devil horns muscle tee ($58.00) that we have absolutely no qualms about rocking year-round.

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