Is Lana Del Rey The New Face Of H&M?

Lana Del Rey H&M

Lana Del Rey is rumored to be the new face of H&M.
Photo: Getty Images

Puh-LEASE let this rumor be true! Word on the street (er, internet?) is that Lana Del Rey signed a contract to be the new face of H&M, according to the New York Post. SQUEE!!! While we haven't heard an official report from H&M reps, a source claims that Lana is "shooting an H&M campaign in New York.” Iiiiinteresting. While we have NO doubt in our mind that Lana would be a fantastic face for the brand, we're still a wee bit skeptical because of the total lack of details at the moment. This will be her first official foray into the fashion world as the face of a brand, which we are SUPER excited about, and if it's as successful as her Mulberry "Del Rey" bag, H&M will certainly have a hard time keeping their shelves stocked!

{via NY Post}

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