Amanda Seyfried for Cle de Peau Beaute.
Photo: Courtesy of Cle de Peau Beaute
$13K can buy you a LOT of things… a car, a down payment on a house, and approximately 53 pairs of Air Yeezy 2s (that is, if you buy them at the $245 retail price). Um, it can also buy you a really, really expensive jar of face cream from Cle de Peau Beaute. Supposedly the most expensive moisturizer IN THE WORLD, the over-the-top concept sounds almost like a joke- but turns out the ridiculously pricey product has a real campaign, complete with a celeb spokesperson. They’ve tapped Amanda Seyfried as the face, and the Lovelace star (and ex-model, we might add) works her trademark good looks in these ultra-glam ads. According to the website, “As the exciting embodiment of luminous sophistication and natural radiance, Amanda Seyfried captures the very essence of Cle de Peau Beaute. She is pure of heart, vibrantly alive, and brings joy into the lives of others.” Okaaay, then. But the craziest part of the whole ordeal? It’s SO exclusive, they’re only selling three jars!
The trio of uber-luxe face cream comes packaged in a handcrafted, crystal-encrusted cases accessorized with three platinum rings. Created specially for the brand’s 30th anniversary, the 50-gram moisturizer’s $13,000 price tag means it’s five times more expensive per gram than gold….whoa. No word yet if Amanda snagged one of the three jars for herself (perk of the job, maybe?), but we’re personally going to stick with a basic moisturizer that doesn’t dip into our savings account. What about you? Check out the ad campaign for yourself here and let us know!