Iggy Azalea, Diplo, And FKi Featured In First-Ever Shoppable Music Video By SSENSE

Iggy Azalea Ssense

Iggy Azalea in the 'I Think She Ready' music video.
Photo: Courtesy of SSENSE

Here at MTV Style, we go particularly crazy for music video fashion. There's something about a killer song paired with couture duds that really puts us over the edge, and today marks a HUGE moment in fash-music history. Montreal-based boutique SSENSE teamed up with Iggy Azalea, Diplo and FKi to create the first-ever shoppable music video for their song "I Think She Ready." So basically, if you're really feelin' Iggy rapping in her '80s art deco hoops and neon pink blazer, you can buy her look RIGHT then and there. Nuts. The video uses *cue nasally voice* interactive hotspot technology, which users can click to take them directly to SSENSE and purchase the item. Score! The "I Think She Ready" video was styled entirely by the SSENSE team and features pieces from designers like Givenchy, 3.1 Phillip Lim, Rick Owens, and Preen. The video premieres today at noon, but we got our hands on some stills so we can pick out our favorite pieces before the video goes live. See? We gotchu. Check out some of the looks below, and don't forget to hit up SSENSE.com at 12 p.m. EST to watch the full video (and buy everythaaang).

Iggy Azalea Ssense

Iggy Azalea in the 'I Think She Ready' music video.
Photo: Courtesy of SSENSE

Iggy Azalea Ssense

Iggy Azalea in the 'I Think She Ready' music video.
Photo: Courtesy of SSENSE

Iggy Azalea Ssense

Iggy Azalea in the 'I Think She Ready' music video.
Photo: Courtesy of SSENSE

Iggy Azalea Ssense

Diplo in the 'I Think She Ready' music video.
Photo: Courtesy of SSENSE

Iggy Azalea Ssense

FKi in the 'I Think She Ready' music video.
Photo: Courtesy of SSENSE

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