Jeremy Scott Creates A Runway Show About The Internet [Video]

A look from the Jeremy Scott Fall 2012 collection and designer Jeremy Scott on Feb. 15, 2012, in New York City.
Photo: Getty Images

OH MY GAWG. Well, you guys already know that we're wild Jeremy Scott Stans. Whatever douchechills that typically accompany testifying to being a massive, embarrassing fan of someone DO NOT APPLY HERE and certainly not in even the remotest neighborhood of this show BECAUSE it was that spectacular. Here's the thing, looking back on the week, I appreciated NYFW and can happily pluck out looks I adored for its cleverness or its artfulness or its elegance or its movement. But, I can also confidently say that a great many ensembles smacked of a certain, obvious commercial appeal that would be GREAT if I could cop it at ASOS but weren't all that spirit-rousing or soul-igniting marching down the runway in practical, wearable, accessible droves.

Jeremy Scott A/W 2012 could NOT be a further departure. The collection, entitled "Delete History," was inspired by the internet and was absolutely bonkers schizoid in its peripatetic prance all over sensory overload town. The collections is basically what The Lawnmower Man saw right as he hugged the information superhighway so hard with his brain that he fell in, if he also happened to be at a renegade rave in London in 1991 at the time. We caught up with the designer backstage and talked about his inspiration:

+ JEREMY SCOTT FALL 2012

Jeremy Scott Fall 2012

There were hyper-colored Qwerty keyboard prints (with a keen little drop shadow to give some depth to the keys), rainbow faux hair coats, slinky knits, skirts that looked like glitter slap bracelets, cursor-hamsa slickers (brilliantly on-trend with a TWIST), emoticon sweaters, Rainbow Brite chinoiserie puffer dresses, Bart Simpsons micro shorts, and a Lisa Frank sticker bustier.

Models walk the runway at the Jeremy Scott Fall 2012 fashion show during Mercedes-Benz Fashion Week at Milk Studios on Feb. 15, 2012, in New York City.
Photo: Getty Images

Some gems from our chat:

"My collection is inspired by the internet, from the rainbow keyboard to the open files on my computer to the way we transmit emotions today with emoticons...I've magnified the emotions of happy or cool to be a whole sweater of a keypad of the ones you can choose from."

"We can never really delete history, be it on Facebook where people complain that their photos are never really erased once they're put up, to fashion, where you can have flares co-exist with bondage pants."

"Bart Simpson was obviously a very big influence as well as Lisa Frank the sticker queen who put rainbows on everything. I just thought, 'If Lisa Frank was designing evening wear what would it look like?'"

Models walk the runway at the Jeremy Scott Fall 2012 fashion show during Mercedes-Benz Fashion Week at Milk Studios on Feb. 15, 2012, in New York City.
Photo: Getty Images

It would look like all of this. This *makes big Jesus "Last Supper" hands* is what Lisa Frank sees when she closes her eyes at night. There were LED light-up bindis bought off the internet and applied with eyelash glue by the steady-handed and ever brilliant makeup artist Kabuki, and the music ran the gamut from the Space Invaders bleep bloops of Yellow Magic Orchestra's "Computer Games" to "Dheere Dheere," an Indipop Madonna cover of "Material Girl" sung by Alisha Chinai. Even '90s Netherlands' electro duo 2 Unlimited rang over the speakers with "No Limit."

Models walk the runway at the Jeremy Scott Fall 2012 fashion show during Mercedes-Benz Fashion Week at Milk Studios on Feb. 15, 2012, in New York City.
Photo: Getty Images

It was a riot of color, sensation, and oddball silhouettes and a fizzy, spazzy, glorious splash in the middle of an intense week. Loved it. Mean it. And not only because I am EXACTLY the age and personality type to have attended enough raves for this show to kick up whatever flashback-y, vestigial, magical tinctures that still course through my veins and grow in my hair. That's only 30 percent of it.

Like us on Facebook so we can be friends and follow us on Twitter @MTVstyle to talk.