Selena Gomez’s ‘Dream Out Loud’ Kmart Collection Debuts

The stylish Selena Gomez visits FOX Studios in New York City on June 29, 2011.
Photo: Getty Images

This thing happened that kinda crept up on me and as an oldie, I have feelings about it: Selena Gomez became someone I quite respect. Sure, she’s got a boyfriend the majority of teen America would slay massive fire-breathing dragons for, but she has a specific poise I quietly covet. Her red carpet steeze is certainly turning heads, but her general, put-together style is something rather enviable. It’s like, she’s a dream teen, one with just enough sophistication to be looking toward the FUTURE when embarrassing Facebook photos come back to haunt you and still being (as they say) “age appropriate.”

So Miss Gomez has decided to impart some of her wisdom onto the general populace by releasing the youthful “Dream Out Loud” collection at Kmart. No high fashion or exorbitant prices here, but Gomez has given her name to a line of easy-to-wear separates like tiered skirts, tortoiseshell sunnies, and a bunch of bright (but not too bright) bags. In stores now, the junior collection seems cozy and cool, with plenty of sensible options for sensible girls like Selena.

Pieces from Selena Gomez’s Fall 2011 Dream Out Loud collection for Kmart: (clockwise from top left) Layered Top in Black, Retro Sunglasses, Tiered Plaid Skirt in Red, and Crossbody Purse in Purple.
Photo: Courtesy of Kmart

Don’t expect to see anything Louboutin-like or primed for the stage—at under $30 the Sears line is mostly cotton skirts, belts, and tees—but the Brand Gomez is certainly expanding its fashion presence, and I find myself oddly OK and certainly fascinated by her trajectory. Now, if we could only convince her to start shelling out her hair secrets…

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