Kelly Osbourne’s Fall ‘Material Girl’ Campaign With Lourdes Leon

Kelly Osbourne and Lourdes Leon for the fall 2011 ’Material Girl’ campaign.
Photo: Courtesy of Material Girl’s Facebook

We’re just smitten with the fact that Kelly Osbourne is KILLING IT as the face of Macy’s Material Girl collection by Madonna and daughter Lourdes Leon. Again, shot by superb, New York-based photographer Brooke Nipar, Kelly debuted their spring line frolicking around NYC’s East Village bars in high-waisted Daisy Dukes, rompers, and leopard dresses, and the fall 2011 campaign maintains the Manhattan aesthetic.

This time, Kelly takes a tourist’s approach to the Big Apple by visiting the “Top of the Rock” at Rockefeller Center, Times Square (HOLLER!), and taking (eerily empty) bus tours. She shows off Material Girl’s staples: floral dresses, exposed zipper skirts, and off-the-shoulder graphic tees, which Lourdes styled herself. Can we just say that we love Kelly’s “real girl” look that’s also SUPER affordable? We can’t imagine what this collection would have looked like on the original face of the brand Taylor Momsen, but we’d guess a buttload more leather and eyeliner. Check out the full ads (and a behind-the-scenes pic) after the jump.

Kelly Osbourne in the fall 2011 ’Material Girl’ campaign.
Photo: Courtesy of Material Girl’s Facebook

In this comfy but cute ensemble, the turquoise jewelry pops against her cropped Union Jack graphic tee and pink and purple Aztec print mini. Also, her black shoes are cute to boot.

Kelly Osbourne in the fall 2011 ’Material Girl’ campaign.
Photo: Courtesy of Material Girl’s Facebook

We’re also very taken with Kelly’s longer ’do. Her tousled blonde hair and bright lips look ’dorbs with her oversize black frames. Something about this pic elicits pure “awwww.”

Kelly Osbourne in the fall 2011 ’Material Girl’ campaign.
Photo: Courtesy of Material Girl’s Facebook

KELLY WAS RIGHT OUTSIDE OUR OFFICE, AND NO ONE TOLD US?! Sadface times a million. Luckily, she looks positively darling in her floral frock, shearling-lined leather jacket and black boots so we’ll forgive her. JUST THIS ONE TIME.

Kelly Osbourne in the fall 2011 ’Material Girl’ campaign.
Photo: Courtesy of Material Girl’s Facebook

Kelly is atop the Rockefeller Center. She wore a heart printed zip-up skirt, graphic tank, fringe necklace and a leather jacket that we desperately want.

Kelly Osbourne shooting the fall 2011 ’Material Girl’ campaign.
Photo: Courtesy of Material Girl’s Facebook

Oooooh, behind-the-scenes… Kelly get shot on a tour bus in a sheer multicolor feather printed tee and light-pink framed sunglasses. But one question still remains: WHERE ARE THE REST OF THE PEOPLE?