Olsen Twins Launching New Shopping Website, ‘Fashion’s Night Out’ To Be Bigger Than Ever, And More Fashion News

Ashley & Mary-Kate Olsen on March 24, 2011, in New York City.
Photo: Mike Coppola/Getty Images

Mary-Kate and Ashley Olsen already have The Row, Elizabeth & James, AND Olsenboye. So what’s the harm in throwing one other project into the mix? The duo will launch StyleMint, a customizable e-commerce site that is linkable to Facebook and Twitter. {Fashionista}

Fashion’s Night Out 2011 will be held in New York, major metros around the world, and…wait for it…at online e-tailers. Yay! Now our friends in Kalamazoo can get involved in the insanity. {Style}

Gwen Stefani revealed that while she’s never minded others doing her hair for tours and photo shoots, she used to NEVER let a makeup artist near her face, preferring instead to paint on those bright red lips herself. {People StyleWatch}

• Heritage Boot Brand Palladium teamed up with actress Odette Annable on a majorly informative short film entitled “Hidden Gems of L.A.,” which shows the actress exploring little known spots in the city while wearing the new Palladium LITE boots (dude, they weigh a scant 8oz!). Also, listen up for the Raveonettes’ “Recharge and Revolt” from their new album, Raven in The Grave, which JUST dropped on Tuesday. {Palladium}

Alexander McQueen: Savage Beauty opens in May at the Costume Institute, and it’s going to be a huge haute couture blast from the past. The exhibit will showcase more than two decades of the late designer’s work, including the infamous robot spray painted dress worn by Shalom Harlow in 1999. {Telegraph}

• In an attempt to lure us into the dressing room where more purchases are made, retailers have begun to transform the drab cubicle into something worth spending time in, reports The Wall Street Journal. We’re talking flat-screen TVs, lighting overhauls, and bigger rooms to accommodate more pals. {The Cut}

• The Nike Free isn’t retro, yet celebs and the fashion set seem to LOVE the new sneak. What gives? {T Magazine}

• Ew. Eww. Ewwwwwww. Lady Gaga isn’t the only one who wants to make a blood-inspired fragrance. Blood Concept’s new collection of EDPs includes unisex scents that are blood-type based and actually smell like the red stuff. {Coco Perez}