By Henna Kathiya
Jaden Smith is once again proving that his young age is not holding him back from being a mini mogul. His new video “Hello” is set in Brooklyn (home of the 2013 VMAs) with the 14-year old rapping about young romance while representing his MSFTS clothing line.
The video, like the MSFTS clothing line is a signature black and white. The young rapper sets his video in Brooklyn, in and out of subway stations and in the streets with his skateboard. “Hello My name is Jaden and I am a young fellow/ I like to keep the mellow. I like to make friends and make trends,” he rhymes at the beginning of his song.
As he continues down the graffiti tagged walls of Brooklyn he reps his clothing line wearing a MSFTS hoodie, placing stickers on fire hydrants for his clothing line. Despite having a mixtape The Cool Cafe: Cool Tape Vol. 1, and his own clothing line, the 14-year old rapper acknowledges his young age in the song, and the trials and tribulations of young love. “Because I’m trying to rock the mic and I won’t stop/ I’m gonna keep rapping about this love till the song stops. Cause we’re just young and dumb and numb,” he raps.