By Rob Markman
Ludacris already has seven albums behind him, and while it's hard to image what's left for the Atlanta rapper to accomplish, he promises that his upcoming LP Ludaversal will take things to another level.
"This album Ludaversal, it's all about progression. We're taking it to heights that you never, ever seen before," the Atlanta MC told MTV News earlier this month at the Bonnaroo Music and Arts Festival in Tennessee.
It's been two years since Luda dropped Battle of the Sexes, and the rapper/actor aims to catch his fans up on all of his goings-on. "I've had seven albums, so right now it's about trying to go places that I haven't been. I've traveled over the world for the past year and I brought a lot of experiences back with me and put 'em in the music," he said. "I've had a lot of personal experiences, so you're going to get to know the real me and things that have been going on over the past three or four years."
When it comes to MCing, you'd be hard-pressed to find a rapper more skilled than Luda. Still, as an artist, he has been able to grow and venture into the world of pop thanks to key collaborations with Justin Bieber, Enrique Iglesias and David Guetta.
With Ludaversal, Cris said he will continue to grow and branch out musically while still keeping things deeply rooted in hip-hop. The album's first single, "Jingalin," is an LL Cool J-inspired dance record, but Luda will keep things interesting with records with Usher and David Guetta as well.
While Ludaversal doesn't have an official release date, Cris said he hopes to drop it on his birthday, September 11.