Bow Wow has a potential hit on his hands with his new single “Sweat,” but while the Lil Wayne-assisted, auto-tuned tracked seems primed for radio, the song’s producer Detail told Mixtape Daily that getting the song done took some convincing.
Wayne and Bow Wow had already cut a record together, and Young Money president Mack Maine was in no big rush to make a second track. That changed when Detail sent him the beat after the two talked at Wayne’s Tha Carter IV release party in Los Angeles.
“At Lil Wayne’s Carter IV release party, I was talking to [Maine] about the ’Sweat’ record. He hadn’t even heard [it]. He was like, ’[Wayne] already got a record with Bow Wow,’ ” Detail recalled of his and Mack’s conversation.
Given Detail’s track record for crafting hit singles with Young Money, Mack agreed to listen to the beat, which the producer sent him right away. “He hit me back and said, ’Damn that bitch is a beast,’ ” Detail said.”So when he said that, I knew off the top that this motherf—er gonna go.”
Now with Bow Wow’s upcoming Cash Money album, Underrated due out for December 6, he has the perfect single to help lead the charge. Detail was confident all along. “Obviously everybody knows I got a very diverse sound — I can do pop, I can do rock, I can do hip-hop, R&B,” the very confident “How to Love” beatmaker told Mixtape Daily. “For me it’s just a matter of studying the artist and kinda coming up with a formula that’s more natural for them.”