President Obama And B.o.B Encourage Youth To Vote


By Jayson Rodriguez

Diddy aimed to make voting sexy in 2004 when the Bad Boy Records mogul launched his “Vote or Die!” campaign through Citizen Change.

Since then, the hip-hop community has continued to mobilized efforts to vote, from Russell Simmons' endeavors locally in New York to Jay-Z hitting the stump for Barack Obama via his concerts all over the country.

While mid-term elections don’t draw the same interest as the presidential races, the process is no less important.

President Barack Obama has continued to urge young people to vote, from his recent “A Conversation with President Obama," town hall hosted by MTV News correspondent Sway to his Tuesday morning (November 2) phone call into Ryan Seacrest’s radio show.

"The main thing I want everyone to remember is you can't shape your future if you don't participate," the president told Seacrest. "Young people all across this country, they're the ones who are going to make the difference, not just now but in the future."

B.o.B. is the latest hip-hop star to take note of the president’s message.

The “Nothin’ on You” rapper partnered with the Hip-Hop Caucus to help encourage voter turnout. His mentor, T.I., previously partnered wit the non-profit outfit to promote voting. Last election, young people turned out in record numbers to help power Obama to victory.

“Make sure you get out and vote, November 2, 2010,” Bobby Ray said in the campaign. “Get to the polls now.”

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