Today Netflix and Sony revealed that the PlayStation 3 console has become the #1 device used by subscribers to stream Netflix video content to their TV. On top of that, it turns out Netflix has made the PS3 the “primary development platform” for Netflix, meaning PS3 owners could see new features first.
“PS3 is our largest TV-connected platform in terms of Netflix viewing, and this year, at times, even surpassed the PC in hours of Netflix enjoyment to become our No. 1 platform overall,” said Netflix Chief Executive Officer Reed Hastings. “PS3 is a natural fit for Netflix in terms of developing and first deploying our most advanced features. We can transparently update our application with new features on a daily basis, and through the free PlayStation Network, people around the world can sign up for Netflix directly from their PS3.”
PS3 was the first game console to offer Netflix in full 1080p and the first device to offer second screen controls, on device sign-up, and alternate audio options such as subtitles. PS3 is also the only platform that currently allows users to experience a new voice interface called “Max” that’s currently in the testing stages.
“The PlayStation and Netflix communities both share a strong passion for high quality entertainment,” said Jack Tretton, CEO and President of SCEA. “Netflix provides a fantastic experience for watching TV shows and movies on PS3, and our joint development will continue to produce innovations for our customers that further demonstrate PS3 as the true home for entertainment in the living room.”
To top it all off, PlayStation and Netflix recently expanded their partnership, adding a Netflix app to PlayStation Vita. With it, PS3 owners can start watching Netflix video on their PS3, pause it, and continue watching on the PS Vita.