DICE Pledges To Keep ‘Battlefield’ Map Packs Free

DICE and EA continued their march to take on “Call of Duty: Modern Warfare 2″ with a direct response to Infinity Ward and Activision’s $15 Stimulus Package that launched this week. Now, in addition to lampooning their competition’s marketing and pledging not to block party chat, DICE has gone on record to say that map packs for their titles will remain free.

“We don’t ever want to charge for our maps and insisted to EA that this attitude was crucial when it came to keeping our community happy and playing together,” DICE senior producer Patrick Bach told Xbox World 360 magazine, according to CVG.

Ever is a powerful word, so take that with a grain of salt, but it sounds like EA is content with that decision for the foreseeable future. 1200 Microsoft Points is a significant investment for the new “MW2″ content, and Bach’s promise directly challenges the Infinity Ward/Activision strategy. Nearly a month after the game’s release, they haven’t eclipsed the record-breaking profits “MW2″ brought in last fall, though.

In the meantime, smack talk will always be fun to listen too, so I applaud such bold public assertions and hope DICE sticks to their guns on this issue.

What do you think of the price point on the “MW2″ Stimulus Package? Do you think DICE is wise to keep their map packs free? Sound off in the comment section below.