As I mentioned before, Sony's annual E3 party is kind of the Holy Grail for E3 attendees. Usually, everyone's trying to finagle invitations, and when that fails, they try to get someone to smuggle them out a wristband required for admission.
This year, I witnessed a whole lot less of that, and a whole lot more jaded industry-types complaining about how the food and entertainment weren't as good as in years past, how there weren't as many people, and how there was just no soul. The band was Incubus, who weren't bad, but weren't great. ("Weren't they popular a few years ago?" someone asked.)
These pics are of some of the other entertainers. I don't know what they were supposed to be, other than photo ops.