‘Pacific Rim’ Viral Marketing Builds World And Anticipation

A series of new viral images from “Pacific Rim” have painted a deadly portrait of the world amidst Kaiju attacks. We brought you the first of several new photos two days ago, and now two more have surfaced.

One shows a clean-up crew handling the remains of a massive creature and clearing the blue blood from a beach, similar to an oil spill.

The second shows a city being rebuilt around the bones of a long-dead monster. Both of the images demonstrate the world-building going on around “Pacific Rim,” and we need to be excited about this movie right now.