'G.I. Joe' Photo Catches Rock And Bruce Willis In The War Room

G.I. Joe

"G.I. Joe: Retaliation" is shaping up to be one of the can't-miss movie events of 2012. Not only did it kick ass and take (a few) names during the MTV Movie Brawl, it also unleashed one of the greatest Super Bowl commercials of the entire game (which you can watch below), thanks to its star-studded cast led by Dwayne "The Rock" Johnson and Bruce Willis.

Those two real American heroes get the spotlight in a terrific new Hero Complex interview that also debuts a brand new photo from "Retaliation." See that photo above you, then click on for highlights from the interview.

On Bringing In The Original Joe

“One of the things that everybody kept asking was, ‘Who is Joe?’ Most of us who didn’t grow up with the comic books or the animated series hear the name and think of a single person, not a group,” producer Lorenzo di Bonaventura said about bringing Joe Colton to the battle. “People who did grow up with those comics think of it as a plural… I was someone who grew up with the action figures, so when I saw the animated series I was like, ‘What the hell is this?’ That wasn’t the Joe in my imagination."

On The Film's Star Power

“We have a couple of advantages: Channing is a bigger star [than he was when the first was released], Bruce is a well-established star and Rock is a well-established star,” said the producer. “That’s a big advantage over the first movie. That positions us in a way that we can say to the audience that we’re trying for a certain kind of film.”

On Rock's Fist-Flexing Factor

Di Bonaventura explained: "In this world having the sort of physical capacity he has — on top of the ability to deliver the humor — that’s a great combination for the franchise. It’s great because [the series has] found the right tone and I think that’s so much about what the challenge of a franchise is now — finding the right tone. One of the things we talked a great deal about is that when someone gets punched, you feel the punch. It was one of the guiding principles of it. We really wanted you to feel the muscularity of the franchise."

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